Lifestyle/Community

Wolff & Abro become nutrition leaders

Proudly Jewish South African-owned company 32Gi is sponsoring a R1 000 hamper as part of our “Personalised Family Fitness Package”. Read more about Managing Director Dean Abro and co-founder Mark Wolff’s philosophy and meteoric rise in the highly competitive global sports nutrition market.

Published

on

ANT KATZ

ABOVE; Mark Wolff – doing an interview on nutrition on e.tv. Also see Dean Abro speaking at the 2012 BSG Triathlon Series fuelled by 32Gi. 


32Gi is a leading endurance supplement provider. Its complete focus is providing customers with high quality balanced and sustainable energy supplements, while empowering them with knowledge of healthier nutrition options.

32Gi SPORTS NUTRITION PHILOSOPHY

At 32Gi they understand that not all athletes are created equal. What works for one athlete does not necessarily work for another and each has different requirements. An athlete’s nutrition intake will depend entirely on the kind of session he or she is doing and these are not always performance based.

Science has shown that during high intensity exercise glycogen (natural carbohydrate) stores are mainly utilised to provide energy to the muscles. However what about at a controlled pace and intensity where fat can be utilised as a primary energy source? This what makes 32Gi different to others in the world of sports nutrition.

They have a keen focus on health. They understand that an athlete has powerful natural energy stores which can be harnessed and this will depend on the way they fuel themselves before and during an exercise session. A fast releasing high carbohydrate intake is only required when performing at a very high intensity.

UNIQUE CARB BLEND ENSURES STABILITY

However when an athlete is performing at a controlled pace, he or she has the ability to utilise his fat stores for energy and this can only be done properly by consuming the appropriate types and amounts of carbohydrates and nutrients to support this.

Science has demonstrated that a fat efficient athlete will use a larger amount of fat for energy over a range of intensities assisting in more glycogen sparing which is a benefit in endurance sport. 32Gi caters not just for the elite athlete performing at a high intensity, but also for athletes who race socially and those who exercise for health, fitness and weight maintenance.

32Gi utilises a blend of unique carbohydrates to ensure stability, whether performing at a low or high intensity. 32Gi’s range is completely designed around the athlete’s unique needs while guiding them to their best fuelling strategy.

32Gi ETHICS

32Gi is concerned about the health of its customers. Their products are always designed with the consumer’s health in mind. Great care is taken to ensure that all 32Gi products are clean, simple and contain no unnecessary additives. 32Gi products contain no non-nutritive sweeteners, artificial flavours or colours.

32Gi has formulated all products in line with the EFSA (European Food Standards Authority) requirements to ensure that the brand is of the highest standards. 32Gi is a brand that customers can trust and know that their needs are being put first. 32Gi always advocates health before performance and offers support and guidance to the user through their nutrition, performance and health goals.

32Gi manufactures a wide range of products in a multitude of sizes


dean@32gi.com

 

Leave a Reply

Your email address will not be published. Required fields are marked *

Trending

Exit mobile version