Nathan-Jones finds her purpose beyond the boardroom

Dawn Nathan-Jones built a career spanning more than three decades in business, but she told the 2026 Investec Jewish Achiever Awards that her most meaningful work began after she left corporate leadership. 

Nathan-Jones received the Investec Business Icon Award at the ceremony on Sunday evening, 1 November, in recognition of her business leadership, entrepreneurship, mentorship, and service to the Jewish community. 

“I am completely overwhelmed and filled with immense gratitude,” she said in her acceptance speech. “Looking back, I never dreamed that a journey that began at the age of 21, with such humble beginnings, would lead me to stand here tonight to receive this award.” 

Nathan-Jones credited the role models she encountered early in her career at Imperial Car Rental. These included founder Carol Scott and former chief executive the late Bill Lynch, who went on to win the World Entrepreneur Award. 

Their influence helped shape a career in mobility, car rental, and tourism. Nathan-Jones eventually became chief executive of the car rental division, helping build it into a R3 billion business with a fleet of more than 25 000 vehicles. 

Nearly a decade ago, after stepping down as chief executive, she decided to leave corporate life and pursue a more purposeful path. That decision led to an unexpected opportunity as one of five judges on M-Net’s Shark Tank, where entrepreneurs pitch their business ideas to potential investors. 

The experience introduced her to young entrepreneurs, many from disadvantaged backgrounds, who had enthusiasm and promising ideas but lacked the practical experience and tools to build sustainable businesses. “Working alongside these entrepreneurs and helping them grow their business became my next true calling,” she said. “My journey was far from over. I’d found my purpose.” 

During the COVID-19 pandemic, Nathan-Jones co-authored Hope Stories, celebrating entrepreneurs who adapted and persevered through uncertainty. The book aimed to preserve their experiences for future generations. 

Her commitment to service also extended to the Jewish community. She joined the Cape Jewish Board of Deputies during the pandemic, when communities were coming together to support vulnerable people. 

Following the events of 7 October and their aftermath, she continued serving the community through efforts to combat antisemitism and advocate for Cape Town’s Jewish community. “Serving our community, combatting antisemitism, engaging with and advocating for the rights of our Cape Town Jewish community have been most meaningful and rewarding,” she said. 

Nathan-Jones also highlighted her passion for job creation, investing in start-ups, mentoring entrepreneurs, and promoting women’s empowerment. 

She thanked the SA Jewish Report, its chairperson, Howard Sackstein, the event sponsors, and the many colleagues and mentors who had supported her throughout her career. Reflecting on the award, she admitted that she had initially questioned whether she deserved it when Sackstein had called to tell her the news. However, looking back, she recognised the difference she had made in other people’s lives. 

Nathan-Jones reserved a special tribute for her son, Daniel, thanking him for his kindness, patience, and understanding when work had taken time away from their time together. 

“I hope that one day you look back at this evening and feel inspired to pursue your own dreams with the same determination and passion,” she said. “This award belongs to you as well as all the people, and there are many, who have stood shoulder to shoulder with me along the way.” She ended her speech with the words “Am Yisrael Chai”.